At Westover Creative, we design and build best-in-class websites. Our sites are all unique and created specifically to meet the exact needs of your business. The design, development approach, timeline, and even the project budget are driven by business requirements, and not by the technology of the day. After all, cool is ultimately defined by your P & L statement and not by technology. Combine business solutions with technical excellence and you achieve a truly transformational result.
Having a killer site is not enough, in fact, it's possibly not even the most important piece of the puzzle. For a site to be great it must deliver profit, or better service, or both. Sure, it's got to look good but can people find it? Does it correlate with your other marketing efforts? Are you taking advantage of new marketing avenues like social or vertical marketing? So, while Westover Creative certainly designs and builds visually compelling sites, more importantly we help you develop and deploy entire strategies to maximize your investment.
Our Service Offering
Web Design & Development
We design and build websites. We re-purpose existing sites too. All of our sites are standards based, work with search engines, render properly across Web browsers and Browsing Devices . The sites are content-centric, easy to update and maintain, simple to transfer to a new developer (we earn our customer longevity), and each is visually appealing. In short, they look good and work better!
Microsites, also known as landing pages, are becoming more and more common. Westover Creative has been developing these pages since 2001 to support key marketing programs for many of our clientele. In essence, a landing page (microsite) is a one-pager that has a very narrow message, usually about a single product or service. We love working on them and enjoy working with customers on the overall concept and the campaigns that surround them.
Photography & Artwork
Much of how your site will look depends on the quality of the graphics and the photographs. Photos and artwork will tell your story quickly and emotionally...much more than words alone. Because of this, we have invested heavily in these capabilities to make sure we've got it covered. We can work with what you already have, provide fresh/new images for your site, work with third-parties, or most typically, a combination of the above to get the job done.
We've literally dragged our cameras and our laptops through the rainforests of Central America to get it right! We've got this!
Social and Vertical Web Solutions
It's not enough that your site rocks! You have to get customers and prospects to the site time and again to drive your business forward. Vertical and Social Web Solutions can make this happen.
A good example of exploiting a Vertical Web Solution might be a bed and breakfast owner fully utilizing a site like BedAndBreakfast.com to get more business, or an antique store owner discovering selling opportunities using CraigsList, Amazon or eBay. Social Web Solutions are places that allow you to interface with your customers in a social setting. Think FaceBook, MySpace or Blogger. Here you can directly communicate with your customers, you-to-them, and them-to-you, and use these sites to create a community of good will and broad expertise. Westover Creative can help set you up, or even manage these opportunities on your behalf.
Content Control and Creation
Content is King! If your content is meaningless, adds no value, is stale, poorly written, or riddled with SpeLiN aN GrAmmAr errors you are going to suffer. Your customers, your prospects and even search engines reward you for well-formatted, relevant and current content. Smart companies make sure their content is treated with the appropriate level of respect.
Westover Creative will work with you to identify sources of relevant, often free content, that keeps your site interesting. We can help make sure it is displayed properly including spell-checking. We often build tools for customers to use to manage their own content real-time and we always provide quick turn-around with customer changes to sites we host and manage.
The ability to conduct business on the Web is key to many of our customers. Westover Creative has developed stores for many customers including several leading Hollywood and music industry personalities -- people like Tom Green, Harland Williams, and Kevin Hearn of BareNaked Ladies. We have also integrated third-party shopping cart solutions whenever it made sense to do so. In any case, the stores included interfaces for managing inventory levels and products as well as tracking orders and customers. They often included mechanisms that triggered fulfillment with third-party fulfillment houses. All Westover Creative eCommerce solutions are secure, accept credit cards and PayPal payments, and are backed with 128-bit encryption.
Not all eCommerce involves online stores. Many Westover Creative solutions have provided insight and development expertise that help clients begin a sales cycle. Gathering key information, taking advance orders, or simply providing a forum to facilitate sales discussion is often an unsung part of a successful Web strategy. The key here is that loading a store with inventory is one thing. Designing a system that discovers, enables and fulfills sales orders is something else.
OK, we freely admit that Web hosting is not the most exciting topic to discuss. Yet, get yourself hosted on a bad server, or with a bad company, and see quickly how excited you can become! Our hosting service is straight-forward. We host your site on our servers behind a firewall of protection that would have kept Pitt from Jolie. If you, or companies you are working with, require access to your files we provide stingy access to the bare minimum. We make sure the servers stay online as much as possible (99.99 something-ish %) and in the process we fend off hackers and attackers and malicious spammers -- you can be free to handle your business. We provide email accounts as necessary through Network Solutions - limit 5 free per account.